Many buyers often struggle to imagine a home’s full potential when viewing listing photos online. To address this, REMAX Southern Africa has upgraded their website with an AI-powered styling tool, powered by Roomvo, that allows users to digitally “restyle” or renovate room images in a simple, interactive way.
With just a click of a button, home shoppers can select a listing photo, experiment with a range of flooring types, paint colours and countertop finishes, and then compare the updated version with the original images. This feature adds a fresh layer of clarity to the online search experience, helping users explore possibilities before they even step inside a home.
“The goal of the new room visualisation feature is to help buyers imagine the potential of a home more easily, and to give sellers extra confidence about how their property can be presented,” says Adrian Goslett, CEO and Regional Director of REMAX Southern Africa. “By making it easier to visualise updates to a home, we’re helping buyers move from interest to intent, and giving sellers another way to showcase the true value of their homes.”
Goslett adds that this is a first for the local market. “We’re proud to say that REMAX Southern Africa is the first real estate website within the African continent to offer this kind of feature. Our hope is that it can help listings stand out more and encourage more enquiries by showing a property’s potential.”
While nothing replaces the experience of seeing a home in person, property technology continues to evolve, and today’s buyers both appreciate and expect smarter digital tools. Explore the new feature by viewing listings on remax.co.za and try the room visualisation tool yourself.
